Politics

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I am Amanda Marcotte, Part 2

This morning, The New York Times (NewsTrust review) ran a good story about Sen. Edwards and the blogs. After my post yesterday, ”I am Amanda Marcotte” as well as the Facebook group I set up, and after Sen. Edwards statement, I’ve received a lot of personal comments and questions.

I’ve been blogging for years and on the Internet much longer. An enterprising investigator can find stupid things I wrote online twenty-five years ago. I’ve been hired by campaigns to blog for them. I’ve been told what I can and can’t write about. I’ve had things that I’ve written, both before and during campaigns criticized, and I’ve had people try to prevent me from getting jobs or get me fired because of things that I’ve written. It is for that reason, that I believe who writes anything online, whether they be liberal or conservative needs to stand with Amanda and Melissa.

People have asked me what is so offensive about what they have written. I must admit, I don’t particularly find calling conservative Christians “Christofascists” particularly offensive. I’ve probably done worse and will probably do worse in the future, perhaps even by the time I finish this blog entry. However, even for me, I found Amanda’s hypothetical question about the Blessed Virgin Mary and Plan B over the top. Those who are curious can read it here. It is liberal shock blogging. It is brilliant and offensive. I would have been both proud and embarrassed to have written something like that. As one person on the Facebook group wrote, “I wish I was as badass as Amanda Marcotte.”

When I initially read Sen. Edwards statement, I felt it was a little lame. He shouldn’t have criticized his bloggers the way he did, and he should have come out swinging harder at the Neo-Pharisees a little harder. (Okay, there is my offensive swing at the extreme right wing Christians. Maybe I won’t get a job with the Edwards campaign after all.) I felt that Sen. Edwards should have responded much more quickly. After all, the Internet is nearly real time.

Yet as I read what Amanda had written, thought about my own reaction, the reaction my parents would have had to such language, let alone the demonstrations that “The Last Temptation of Christ” brought out, I find I agree with Sen. Edwards. While his response may have been politically expedient, I also believe it is truly authentic and I respect him for it.

As to taking on the Neo-Pharisees, yes, I would have loved to see John drive them from the temple. Yet as others have noted, this is a task best suited to surrogates. I am very excited to see BlogPac take up the cause. I hope everyone participates in standing up to the Neo-Pharisees and to making sure that the media looks at their statements with critical eyes.

With regards to the timing, I think Sen. Edwards ended up getting it about right. In my past, I’ve had too many discussions with campaign managers and political consultants and not enough with the candidates themselves about what this topsy-turvy world of the Internet really means. I must applaud Sen. Edwards for his discussions with Amanda and Melissa. I hope other candidates follow his example, both in dealing with critics and in dealing with staff.

Some friends have suggested that this would be a small event that would soon be forgotten. I wasn’t sure if my reaction was so strong because I’ve been in Amanda and Melissa’s shoes or if it was really this important because it is part of the significant change in the role of the Internet in campaigns. I hope it is the later.

(Cross-posted at MyDD)

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I am Amanda Marcotte

Several weeks ago, the New York Times published a hit piece on bloggers that have worked for political campaigns. In one of the most amusing twists on that story, a television show in Boston took a parody on MyDD about Jerome Armstrong seriously, prompting the creation of an “I am Jerome Armstrong” group on Facebook.

As a mixture of that and the classic story of the King of Denmark wearing a Star of David during the Nazi occupation, I now proclaim, “I am Amanda Marcotte”.

For those who haven’t been following the story, recently some right wing extremists have attacked Sen. Edwards for hiring Amanda Marcotte. Amanda is a bright young blogger who has criticized right wing extremists, sometimes using language that they find offensive.

There have been rumors that the Edwards campaign would fire Amanda and she remains a top story in political circles.

Beyond simply a statement of solidarity with Amanda, I do feel a lot of personal similarities to her case, which I imagine many dedicated bloggers, especially those who end up working for campaigns, feel.

I have been attacked for things I’ve written in the past, including people trying to prevent me from getting or holding onto jobs that matter to me. I’ve been told what I can and can’t write while I worked for campaigns. I’ve had heated arguments with different campaign managers about things I’ve written.

I’ve also been in talks with the Edwards campaign about coming on board since last summer. When they hired Mathew Gross, and then Amanda Marcotte and Melissa McEwan, I had complicated feelings. I was very excited that Sen. Edwards has hired such great talent, but a little let down that they haven’t hired me yet.

So, in more ways than one, I am Amanda Marcotte. I hope I don’t get fired. I hope that many bloggers also state that they are Amanda and I hope Sen. Edwards steps up and offers a bold defense of Amanda and Melissa.

One of the best blog posts about this whole episode was written by Joe Trippi in May 2003. Back then, he was talking about the Dean campaign, but I imagine it summarizes the struggle that senior staffers in the Edwards campaign are dealing with right now.

every political campaign I have ever been in is built on a top-down military structure — there is a general at the top of the campaign — and all orders flow down — with almost no interaction. This is a disaster. This kind of structure will suffocate the storm not fuel it. Campaigns abhor chaos — and to most campaigns built on the old top-down model — that is what the net represents — chaos.

So, while I wish Sen. Edwards would say something soon, and I partly wish I was a fly on the wall wherever this is being discussed, I’m also partly glad I’m not in those discussions. They will be hard discussions and they will have a significant impact in the future direction of the Edwards campaign, as well as, I believe, many other campaigns in the 2008 cycle.

It is time to stand up for what matters, and I stand up, recognizing that the first to stand are also often the first to get shot.

(If you are Amanda, please join I am Amanda Marcotte of Facebook.)

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Hope is Presidential

As we wade further into the 2008 presidential primary season, we are seeing more and more candidate videos and more and more commentary on such videos. Yet I wonder if somehow the whole point is being missed.

Matthew Bernius talks about a tale of two candidate’s video distribution strategies, comparing Obama’s use of BrightCove with Edwards use of YouTube. He notes that “YouTube offers tools to manage posting comments, [but] you cannot control what content your page links to. In going to ‘where the people are,’ you leave yourself open to direct commentary from the people” and contrasts this to “Brightcove’s promise of control”. He carries it further to note “Edwards’ decision to speak extemporaneously, on location in New Orleans versus Obama’s use of a controlled backdrop and a prepared speech and teleprompter” Brian Russell, and Coturnix have also commented on this.

Edwards appears to understand the nature of online video much better than the other candidates, however, I still think there is a long ways to go.

Today’s Hotline takes a different look at issues with online video: On The Download: YouTube Does Pay-To-Play. While the article focuses primarily on the FEC issues of YouTube’s Pay-To-Play plans, it also has an interesting comment from Mike Hudack, CEO of Blip.TV where he observes, “political content is on the lower end of the viewership scale”.

Why is this? Perhaps it relates back to the discussion of distribution. Too many people are looking at online video as simply another means of distributing the 30-second spot. People have attributed some of Ned Lamont’s early success on his advertisements which, unlike most political advertisements of the day, weren’t stuck in a 1960’s style of TV ads.

Sen. Edwards’ announcement video on YouTube was a step in the direction of recognizing the different language of online videos, but there is still much further to go. What are the popular online videos? Ask a Ninja, Hope is Emo, Lonelygirl115 and various coke and mentos videos come to mind. Perhaps the 2008 candidates can learn from these videos.

Edwards and Obama can duke it out to see who gets ‘Hope is Presidential’. Sen. Clinton, after her webcasts might think about engaging the folks at Ask a Ninja to come up with Ask a Candidate. The lesser know candidates can struggle to see who will be the next Lonely Candidate 2008. The real question is whose videos will be the coke and mentos of the 2008 campaign season. I haven’t seen any like that yet.

One of the things that is special about the coke and mentos videos is the participatory nature of them. They were fun and everyone could make one. I did the coke and mentos thing in my backyard, but didn’t put it online.

Personally, I am hoping that videos of regular people working together to fight the war on poverty and to find new ways of dealing with dependence on foreign oil and global warming will be the coke and mentos, but we need to find ways of making this fun and exciting. Sen. Edwards’ Day of Action is a good start but they haven’t found their viral fun yet. Let’s hope they do.

(Full disclosure: I’m in talks with the Edwards campaign about possibly working for them.)

(Cross posted at Greater Democracy)

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Managing Transitions

(Cross-posted at Toomre Capital Markets)

Over the past few months, many people have wondered why Ned Lamont lost to Joe Lieberman in last November’s general election. There are many possible explanations which have been discussed extensively elsewhere. One that hasn’t been discussed much is based on the idea that a campaign, in many ways, is much like a business startup.

Campaigns usually start with a lot of enthusiasm and great ideas, but without a lot of funding or necessarily a clear idea about where things will go. They try to build a strong organization out of nothing. If they are successful, at some point they need to manage the transition from an insurgency to front-runner, similar to how a startup needs to manage the transition from startup to a major corporation. It is a difficult transition for many campaigns to make, just as it is for businesses to make that transition.

I’ve often hoped that some day, a group will come along with the expertise necessary to help campaigns make this transition, and I imagine that many investors in startups have similar hopes for a similar sort of group for technology firms.

My thinking about this has been shaped by my work as a technology executive on Wall Street. During my tenure in two different leadership roles, I used the services of Sharon Horowitz, PhD. as an executive coach and organizational consultant. I learned a lot from her about things like managing corporate politics and getting technologists to work better together. It was a great help as I moved into leadership roles. She has now teamed up with some other interesting luminaries to form CenterNorth, an advisory service helping technology organizations and companies in all stages of development, including startups.

While CenterNorth does not consult to political campaigns, I wonder why there aren’t companies out there helping campaigns better manage their growth cycle. I believe it would have helped the Lamont campaign and other campaigns I’ve been involved with.

CenterNorth appears to be offering a valuable service to technology firms. I wish the folks there well and will be interested to track their success.

The problem is not the calendar

(Originally published at Greater Democracy)

On a couple mailing lists I’m on, people are talking about different ways to address problems in our electoral system. There are, of course, the issues of voting integrity, but there is also an interesting discussion about changes to the primary calendar. I’ve spent a bit of time thinking about this and have a different view from many of the folks on the list.

Let me suggest that we are looking at the issue the wrong way. Perhaps the issue isn't that because a few small states like Iowa and New Hampshire vote early, they get more say in whom our next president will be. The idea of spreading out the primary season across several months so that we can have more retail politics, more chances for people to shake hands with the candidates is, IMHO, a great ideal. Perhaps the problem isn't the schedule, but the way it is being manipulated by corporations and large money donors.

People look back at 2004 and complain that the race was over before most of us even got a chance to vote. They cite examples of the way the media played the Dean Scream. Well, the problem with the Dean Scream wasn't a problem with Gov. Dean or the people of Iowa. It was a problem of the large corporate controlled media. Until we address that problem, it doesn't matter whether we have all our primaries on one day or spread out over several months. The media will control the message. Focusing on Media Reform is likely to have a bigger effect on making the primary process much more open and inclusive then any juggling of the calendar will. I do agree with some of the people on the lists that juggling the calendar without addressing this issue could make the problem even worse.

The other major complaint is the role of money in the campaign process. If you don't do well in Iowa and New Hampshire, your money dries up and your campaign can't keep going. Again, is this a problem with the folks in Iowa or New Hampshire, or is it a problem with the role of money in the political process? The Dean campaign did some amazing things getting everyday people to contribute small amounts to his campaign. In the end, that didn't do the trick, but it raises a couple interesting points.

First, if we want to address the problem with primaries not being democratic enough, we need to do something about the role of money in campaigns. We need to fix the campaign finance system. This takes me back to big media. What is the biggest expense for campaigns? TV Ads! Yup, that's right, it goes back to funding those large corporate media institutions that are thwarting our democracy. If we want reform, we need to move campaigns away from the 30-second spot to something that encourages democratic participation. An interim step might be to free the airwaves and allow campaigns free airtime to get their message out. The big media corporations will fight tooth and nail against this. After all, they get billions of dollars from political advertising. So, if they won't do this, perhaps we need to pull and end run around them. That is why posting video online is so important. All of the Democratic candidates are ramping up their online video capabilities. This may have more of an effect than any changes to the schedule will have.

Then, there is the issue of people saying that they don't need to vote because it has already been pretty much decided in Iowa and New Hampshire. Yup, it's those old cynics fouling up the works again. Well, personally, I believe that my vote matters, even though I vote much later in the cycle in Connecticut. I got out and voted for Howard Dean last time. What we need to do here, again is less about catering to cynics, then it is about trying to promote civic engagement. Let's teach civics! Let's get people involved. Spreading out the primary calendar so that there can be more one on one engagement between candidates and voters probably does a better job of it than compressing everything into one day.

For me, I believe that I can be more involved, living in a state a couple hundred miles away from an early primary state with the current calendar than I could be if we had one national primary day. I can go to New Hampshire and freeze my butt off, meet some candidates and have some real conversations. If they change the schedule I can perhaps volunteer to serve appetizers at a fund raiser for people contributing $2000 each in New York City, but I'm not likely to get into any real discussions about where we need to be going as a country.

Yes, we need to change things to make sure that everyone gets to participate in the presidential primaries. I believe that Media Reform, Campaign Finance Reform and better civics education are much better tools to make this happen than moving to a national primary day.

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